Screenshot: 37signals.com
37signal reported that amazon tried a new book detail page.
“The new page sports a huge 400px tall book cover, a cleaned up and stacked page layout (each section takes the full width of the page and is bordered by dashed lines, revised typography with bigger type for headlines, more consistent treatment of section headers, a revised buy box, and more. They even lost the sidebar. This new design definitely puts the focus on the book first and the rest of the site second.”
